Digital Photo of the Day | Alzheimer Disease

Without your support, his fight is already lost.


Advertising Agency: Saatchi & Saatchi, Paris, France
Creative Director: Christophe Coffre
Art Directors: Florian Roussel, Olivier Gamblin
Copywriter: Guillaume Blanc
Photographer: Yann Forhan

The commercial titled The fight, Bazooka was done by Saatchi advertising agency for France Alzheimer company in France. It was released in the September 2010.

Alzheimer’s disease, patients typically suffer a major loss of the brain connections necessary for memory and information processing. Today is World Alzheimer’s Day September 21st.

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