Vogue Australia’s illustrated September issue cover featuring Cate Blanchett has been voted magazine cover of the year by the public in the inaugural Australian Maggies.
The Vogue cover beat off competition from magazines across nine categories, including Better Homes and Gardens, Donna Hay and Who to win the top prize.
Fashion illustrator David Downton designed the four illustrations of Cate Blanchett for the limited edition 50th Anniversary Collector’s Edition.
Downton said: “Maybe this award, and the fact that the magazine sold out, will help [convince more magazines to use illustration on the cover].”
Vogue’s editor-in-chief Kirstie Clements credited Vogue art director Ella Munro for coming up with the idea of commissioning David Downton.
Clements said: “Melding the tradition of fashion illustration with a modern actress wearing current fashion was a visual summation of the magazine’s history. We were celebrating the past with an eye for the present.”
The Maggies were shortlisted by a panel of industry experts, chaired by Ita Buttrose. The shortlist was then put to the public vote, where 75,000 votes were cast during a five-week period.
Head judge Ita Buttrose said of the winning cover: “Vogue Australia’s 50th Anniversary issue cover is in a class all of its own.”
The Maggies Category Winners are:
Cover of the Year – Vogue Australia, September 2009
Business & Trade – Australian Business Solutions, April/May 2010
Fashion, Health & Beauty – Vogue Australia, September 2009
Food & Wine – Donna Hay, August/September 2009
House & Garden – Better Homes and Gardens, December 2009
Lifestyle – Who, April 12, 2010
Science, Tech & Nature – Wildlife Australia, Winter 2010
Specialist – Professional Educator, June 2010
Sports – Waves, February 2010
Youth & Pop Culture – Total Girl
Vogue Australia Wins Cover of the Year
|28 Oct 2010|
|The September 2009 issue of Vogue Australia has beaten off fierce competition to be hailed as winner of The Maggies: Magazine Cover of the Year. The cover beat titles across all nine categories, including Better Homes and Gardens, Who, Wildlife Australia, Waves and donna hay to be crowned overall Magazine Cover of the Year, as well as winning the Fashion, Health & Beauty category.
The fashion title, known for epitomising the finest in fashion, design and journalism, enlisted the help of fashion illustrator, David Downton, to produce four different illustrations of Blanchett for the 50th Anniversary Collector’s Edition
Buttrose said of the winning cover, “Vogue Australia’s 50th Anniversary issue cover is in a class all of its own. Glamorous, elegant, supremely confident – as you’d expect from Australia’s top-selling fashion bible – but daringly different, with Cate Blanchett portrayed in a way not usually seen on magazine covers and only one cover line. Brilliant choice of celebrity; brilliant execution of a cover.”